An Interview with Seraphine Maternity

We were thrilled to chat with our friends at Seraphine, who’s maternity collection is one we just adore! Beyond maternity, they also offer nursing and baby clothing you will love.

Read on as Cecile Reinaud, Seraphine founder, tells us a bit about her company and mission!

Tell us a little about your company and its vision.

Seraphine is an international maternity fashion brand, helping style-conscious moms-to-be to stick to their signature look through pregnancy. I set up the company in 2002 with the aim of revolutionizing the maternity wear market. Since then, Seraphine has become an authority on all things maternity style and is known for dressing all the A-lister bumps – we’ve dressed everyone from Gwen Stefani, Anne Hathaway & Jessica Alba to The Duchess of Cambridge.

What’s your favorite holiday trend you’re seeing in pregnancy fashion this season?

Every woman needs a fail-safe LBD for the festive season, and I love all the glamorous options around at the moment. We have a fantastic Off The Shoulder Black Maternity Dress, which is perfect for parties and our Sparkly Maternity Cocktail Dress offers the perfect touch of glitz for the holidays. For something more casual I love our Berry Nursing & Maternity Tunic. You can glam it up for a night out or throw it on for a morning walk, it is a true maternity must-have.

What go-to shoe choice would you suggest as having style with comfort?

For pregnancy you really can’t beat a pair of ballet flats. I’m very petite so usually live in my heels, but I suffered terrible back pain through pregnancy, so had to find something stylish to replace them. The ballerina style was perfect. They’re flat, so comfortable for all-day wear and stylish enough to wear to work and out to dinner.

Who’s your pregnancy style icon?

In my line of work I’ve had the pleasure to dress many glamorous expectant celebs – it’s one of the highlights of my job! In the past week alone we’ve dressed Marion Cotillard, former X Factor judge Cheryl Fernandez-Versini, Sophie Hunter, Eva Amurri & Alexa Penavega and I’m always interested to see how each woman styles her Seraphine differently. Of course that makes it almost impossible to choose just one style icon! But I think The Duchess of Cambridge has to be at the top of my list – she looked elegant in Seraphine through both of her pregnancies, and even chose our signature Fuchsia Knot Front Maternity Dress for the first official pictures with Prince George.

What advice would you give an expect mom – be it fashion advice or otherwise – on how to feel her most confident during this time?

This is a question I’m often asked, and my answer is always the same: Stay true to your own style. When your body is changing so dramatically in such a short space of time, it can be easy to lose touch with your signature look. But just because you are pregnant doesn’t mean you can’t look and feel like your regular fabulous self. With the right maternity clothes and accessories you can enjoy a truly fashionable pregnancy. See more at www.seraphine.com

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